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% Generated by roxygen2: do not edit by hand
% Please edit documentation in R/detergent.R
\docType{data}
\name{detergent}
\alias{detergent}
\title{Detergent Brand Choice}
\format{
A data frame containing the following 7 variables and 2657
observations.
\tabular{lll}{ choice \tab factor \tab a brand chosen by each household\cr
TidePrice \tab numeric \tab log price of Tide\cr WiskPrice \tab numeric \tab
log price of Wisk\cr EraPlusPrice \tab numeric \tab log price of EraPlus\cr
SurfPrice \tab numeric \tab log price of Surf\cr SoloPrice \tab numeric \tab
log price of Solo\cr AllPrice \tab numeric \tab log price of All\cr }
}
\description{
This dataset gives the laundry detergent brand choice by households and the
price of each brand.
}
\references{
Chintagunta, P. K. and Prasad, A. R. (1998) \dQuote{An Empirical
Investigation of the `Dynamic McFadden' Model of Purchase Timing and Brand
Choice: Implications for Market Structure}. \emph{Journal of Business and
Economic Statistics} vol. 16 no. 1 pp.2-12.
}
\keyword{datasets}
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